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County Square

Redevelopment Project

Growing in Greenville

Mark Masaschi, partner at KDS Caine, a Greenville-based commercial real estate firm, is the primary broker and local partner for multi-family and hospitality projects in the County Square Redevelopment project.

Located in downtown Greenville and within walking distance of major attractions such as Falls Park, Fluor Field, and the Prisma Health Swamp Rabbit Trail, the development is a multi-year, multi-phase project.

"This project will certainly be another transformative step forward in keeping with the values of scale, green space, accessibility and public interaction that continue to make Greenville a very special place in the Southeast," said Masaschi. "Greenville deserves a project of this class and character, and we’re proud to be a part of a team that shares the same values and dedication to Greenville."

KDS Caine has been involved with RocaPoint Partners regarding the project since 2018, and together with land planner, Elkus Manfredi Architects, and architects, Foster+Partners and Nelson, got a plan approved that includes office, retail, hospitality, residential and public space. The team worked closely with County Council and their staff to carefully construct a plan that will result in a smart urban environment.

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Total Mixed-Use SF

The project includes retail, office, multi-family, hotel, parking, and restaurant space.
1+ Billion

Total Investment

At completion, $1 billion will have been invested in the County Square Redevelopment project.

Square Feet

Over 250,000 square feet of the project are dedicated to retail, restaurant, and entertainment space.


There will be over 1,800 luxury rental residences available in seven different multi-family buildings.

Step inside the new Greenville County Square for a first look

Greenville Journal

There are a number of superlatives that can be applied to Greenville County’s new administrative complex, the flagship and anchor of a $1 billion redevelopment that will completely transform the promontory known as University Ridge.

Whole Foods to become anchor of $1B County Square redevelopment

Upstate Business Journal

Whole Foods Market will become an anchor tenant in the $1 billion redevelopment of County Square, project developer RocaPoint Partners announced. The high-end natural and organic food market will occupy a standalone, state-of-the-art building.